Member-only story
Identifying Articles Written by an Intelligent Person
How do you know what you’re reading isn’t bogus?
Since my start on Medium, I’ve noticed a lot of clickbait. For me, it’s specifically related to finance, investing, and the stock market.
I’ve noticed that, along with the clickbait, the articles tend to tip-toe on alert notifiers.
“Take these 5 steps to make yourself a millionaire”
“How becoming a millionaire on the stock market is easier than you think”
“Don’t get caught in this bull trap”
“The thing you’re missing in your portfolio is this one new hot stock”
Clickbait can be funny. When David Dobrik does it in his YouTube videos, you know you’re in for a surprise. That’s because the clickbait is used to lure you into something even cooler to top off the title.
Medium’s articles are often not like that. Most writers understand that getting a reader to click on an article will lead to a paycheck. Following that notion, it only makes sense to think up the clever title first, and then follow-up with subgrade content to underexpose that title.